SemperScreen: The Last Sink Strainer You’ll Ever Need

 

For this project, we focused on highlighting SemperScreen’s smart, no-nonsense solution for property owners looking to save money. To make a typically overlooked product visually compelling, we used specialty probe lenses to capture creative, up-close shots from inside the sink. This brought out a fresh perspective to the product in its environment.
Slow-motion added energy and visual interest, while a founder interview grounded the video in purpose and clarity, telling the story behind the solution. The final result is a promo that’s both informative and engaging—designed to catch attention and communicate real value.